Senior Marketing Manager

About this role

Senior Marketing Manager – Technical SEO, Growth & Marketing Operations | Remote Position Type: Full-Time, Remote Working Hours: U.S. Business Hours About the Role At Pavago , one of our clients is hiring a Senior Marketing Manager / Head of Marketing Operations to lead and execute high-impact initiatives across Technical SEO, content, organic growth, digital marketing, and marketing operations . This is a high-ownership, hands-on role for someone who can combine strategic marketing thinking with strong execution. You’ll be responsible for driving organic growth, managing marketing systems and workflows, overseeing website and SEO initiatives, coordinating campaigns, and using AI to improve marketing speed and scalability. This is not a role for someone who only delegates. The ideal candidate is comfortable developing strategy and personally driving execution in a fast-moving environment. If you’re deeply experienced in SEO, technically comfortable with modern websites, and AI-first in how you approach marketing, this role is a strong fit. What You’ll Own Marketing Strategy & Growth Develop and execute marketing initiatives across multiple digital channels Drive organic growth through SEO, content, and digital marketing Identify new opportunities to increase traffic, visibility, engagement, and revenue Coordinate ongoing marketing campaigns and priorities Support revenue-focused marketing initiatives Track performance and adjust strategies based on results Technical SEO & Organic Growth Lead Technical SEO strategy and execution Conduct technical, on-page, and content SEO audits Identify and resolve issues affecting crawling, indexing, site architecture, and organic performance Develop and execute backlink and authority-building strategies Conduct keyword, competitor, and search opportunity research Monitor rankings, organic traffic, and SEO performance Stay current with evolving SEO, AIO, and AI-driven search strategies Translate SEO insights into clear execution priorities Website Management & Optimization Manage website projects using ASTRO, headless WordPress , or similar CMS technologies Coordinate website updates, landing pages, and optimization initiatives Work closely with developers and designers on implementation Maintain strong site performance, usability, and SEO fundamentals Identify opportunities to improve website conversion and organic visibility Ensure website projects remain aligned with broader marketing objectives Content & Social Media Create and oversee consistent social content across Instagram, Facebook, and X (Twitter) Manage production of blogs, articles, promotional materials, and other marketing content Support PR and outreach initiatives Develop content around SEO opportunities and broader marketing objectives Collaborate with designers and developers on creative execution Maintain consistent messaging, branding, and positioning across channels Marketing Operations & Systems Build and maintain efficient marketing workflows and operational processes Coordinate marketing projects across internal teams and external partners Maintain visibility into deadlines, ownership, and deliverables Manage reporting systems and performance tracking Support quarterly reporting and shareholder updates Identify operational bottlenecks and implement improvements Ensure campaigns and marketing projects move from planning to execution efficiently AI & Marketing Automation Use AI tools to accelerate content production, SEO research, analysis, and marketing execution Build and improve AI-assisted marketing workflows Identify repetitive tasks that can be automated or streamlined Experiment with emerging AI tools and practical marketing applications Use AI to improve research, ideation, reporting, and operational efficiency Help establish an AI-first approach across the marketing function Analytics & Performance Reporting Monitor marketing, SEO, website, and campaign performance Analyze trends and identify growth opportuniti

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